Get hands-on guidance for working with qualitative data: discover how to transcribe, organize, code, and analyze.
- Handling qualitative data
- Transcripts
- Field notes
- Memos
- Survey data and responses
- Visual and audio data
- Data organization
- Data coding
- Coding frame
- Auto and smart coding
- Organizing codes
- Qualitative data analysis
- Content analysis
- Thematic analysis
- Thematic analysis vs. content analysis
- Narrative research
- Phenomenological research
- Discourse analysis
- Grounded theory
- Deductive reasoning
- Inductive reasoning
- Inductive vs. deductive reasoning
- Qualitative data interpretation
- Qualitative data analysis software
Thematic analysis vs. content analysis
Having explored content analysis and thematic analysis in-depth, you might have questions about how the two data analysis approaches differ. Both content analysis and thematic analysis share similarities in terms of the data analysis process, but there are key differences, particularly depending on your objectives to analyze qualitative data.
For a full examination into the differences between these two approaches, visit our comparison article in our Guide to Thematic Analysis.
